Nebraska Public Media Offers Text Messaging Service for Busy Parents, Caregivers

For Immediate Release

Nebraska Public Media Offers Text Messaging Service for Busy Parents, Caregivers

LINCOLN, Neb. (March 8, 2022) – Nebraska Public Media has teamed up with Bright by Text to put expert tips, games and resources in the hands of parents, family members and other caregivers through a new text messaging service.

When parents and caregivers – including grandparents, aunts, uncles, babysitters and nannies – sign up for Bright by Text messages, they’ll receive helpful information that focuses on raising little ones – from pregnancy through age 8.

The free service includes two to five text messages per week with links to short videos, related resources and educational activities. Messages are available in English or Spanish.

To sign up, text “NEKIDS” to 274448 or register at NebraskaPublicMedia.org/brightbytext. Message and data rates may apply.

Texts include topics like child development, early literacy, STEM, health and safety. Texts will also focus on Nebraska-specific resources from Nebraska Public Media and local partner, the Nebraska Department of Education and its Step Up to Quality program.

More than 100,000 caregivers have signed up for Bright by Text in all 50 states, which has partnered with nearby PBS affiliates, United Ways, Children’s Hospitals, Office of Early Childhood Initiative and more across the country.

Funding for Bright by Text is provided by the Nebraska Department of Education and its Step Up to Quality program.

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MEDIA CONTACT: Sandi Karstens, 402-470-6578

About Nebraska Public Media

Nebraska Public Media has been dedicated to connecting Nebraskans through news, sports, education, and entertainment for nearly 70 years. Providing global news and compelling stories from PBS and NPR, Nebraska Public Media also produces award-winning original content. Its programs and services reach 1 million people each month across the state on television, radio, online and mobile platforms. Visit NebraskaPublicMedia.org for more information.